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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr., Harper W. Boyd Jr.
by Mullins, John W. (John Walker) | Walker, Orville C. Edition: 6th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, c2008Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 MU MA.
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Marketing strategy : a decision-focused approach / Orville C. Walker, Harper W. Boyd, Jean-Claude Larréché.
by Walker, Orville C | Boyd, Harper W | Larreche, Jean-Claude | Mullins, John W. Edition: 5th ed.Material type: Book Publisher: Boston : McGraw-Hill, c2006Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 WA MA.
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Marketing strategy : a decision-focused approach / Orville C. Walker Jr, John W. Mullins.
by Walker, Orville C | Mullins, John W. Edition: 6th ed.Material type: Book; Format:
regular print
Publisher: Boston : McGraw-Hill, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 WA MA.
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Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr.
by Mullins, John W | Walker, Orville C. Edition: 7th ed.Material type: Book; Format:
regular print
Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 MU MA.
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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].
by Walker, Orville C | Gountas, John I | Mavondo, Felix T | Mullins, John W. Edition: 1st [Australian] ed.Material type: Book; Format:
regular print
Publisher: North Ryde, N.S.W. : McGraw-Hill, c2009Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.8 WA MA.
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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].
by Walker, Orville C | Gountas, John I | Mavondo, Felix T | Mullins, John W. Edition: 7th ed.Material type: Book; Format:
regular print
Publisher: North Ryde, N.S.W. : McGraw-Hill, c2011Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 WA MA.
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Marketing management : a strategic decision-making approach / John W. Mullins.
by Walker, Orville C | Boyd, Harper W | Mullins, John W. Edition: 6th ed., international ed. John W. Mullins, Orville c. Walker Jr, Harper W. Boyd, JrMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston ; London : McGraw-Hill Irwin, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 MU MA.
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